Emerging Tech Trends in the Pet Industry
Technology has made caring for and interacting with our pets easier and better than ever. New trends and innovations that first gained a foothold in other sectors are constantly being adapted and updated to meet the needs and desires of the multi-billion dollar global pet industry. Here’s a closer look at some pet-related tech trends currently on the rise:
Wearable monitors
Keep tabs on your beloved animal, or keep track of an ill pet’s vital signs by fitting them with a wearable monitor. High-tech collars track their location through GPS, allowing owners to get a better handle on how much daily exercise their dog gets, for example, or helping lost pets reunite with their grateful owners. Much like the monitors people wear while exercising, different wearable devices can record a pet’s heart rate, body temperature, and other information. Such data can be relayed in real-time to the pet parent’s computer, mobile device, or directly to a veterinarian.
Dogtopia is leading this trend by introducing DASH into our playrooms, a wellness activity monitor powered by PitPat that provides data on a dog’s daily distance traveled and monitors the amount of time spent resting versus actively playing. Dogs can even wear it home so pet parents can get insights into their dog’s health and wellness both in and out of the playroom.
Online ordering
Rather than making a trek to the store to pick up pet food, medicine, and other supplies, many modern pet parents prefer to purchase those items online and pay to have them delivered right to the front door. Besides convenience, always-open online stores typically offer customizable ordering and express delivery options, access to customer reviews, and other features.
Live webcams
Imagine being able to check in for a little face time with your furry friend, even when you’re far apart? Webcams are becoming more widely used in both doggie daycare facilities and personal homes, with audio features allowing for two-way communication between parent and pet. At Dogtopia, all of our playrooms are outfitted with live webcams to allow pet parents to check in on their furry family member throughout the day via our livestream.
Telemedicine
Whether it’s the stress and anxiety or just aggravating wait times, trips to the vet are seldom fun for you or your pet. Technology is helping improve the situation by offering access to veterinarians, animal nutritionists, and other health experts through online apps, video chats, or over the phone. Get quick answers to pressing problems, learn how to treat minor wounds and other issues, and make sure that thing your animal just ate off the floor isn’t toxic.
Social media accounts for pets
Dogs and cats as social influencers? You’d better believe it! Posed pet photos and amusing animal videos can become viral success stories on Instagram, TikTok and elsewhere in the social media world. With followers sometimes numbering in the millions, a few fortunate pet parents are reaping the rewards of their animal’s online fame through sponsorships and partnerships.
AI
Many pet franchises have begun incorporating artificial intelligence into their business operations for greater efficiency and insights. From predicative analytics, automated customer service, inventory management and more, the use of AI continues to grow in popularity among a wide variety of franchise businesses.
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If you are looking to invest in a pet franchise that is leading the way with cutting-edge technology, learn why Dogtopia has a leg up on the competition, along with the support we offer our franchisees. Let’s bring a Dogtopia to your community!
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