When pet parents choose a dog daycare, they’re making a decision that goes beyond just convenience; they are trusting a daycare team with the responsibility of caring for their furry family member. Reaching this level of trust can require significant transparency from the daycare and open and honest policies that pet parents can feel confident in and trust. Given that 86% of Americans report that transparency from businesses is more important than ever before, it has become an expectation that responsible businesses should meet.

At Dogtopia, we understand the significance of our pet parents’ trust, which is why transparency is interwoven into our practices. For the franchisees in our network, this means they can instill confidence in their customers through our established and trusted services, helping them provide premier dog daycare in their community. For pet parents, our commitment to transparency helps demonstrate our prioritization of dog safety and wellness.

Keep reading to find out how we implement transparency at Dogtopia compared to other dog daycare facilities in the industry.

DOG PLAYROOM WEBCAMS

All Dogtopia facilities are equipped with live HD webcams in each playroom. Our livestreams are private, accessible only to pet parents, and can be viewed on any internet-connected mobile or desktop device.

We believe the ability for parents to check in on their dogs throughout the day is invaluable. Webcams should be the standard across all daycares, but many competitors do not offer this access. This lack of visibility can understandably leave some pet parents wondering what their dog is up to and whether they are receiving proper care.

DOGTOPIA’S TOP DOG FACILITY CERTIFICATION

Safety and cleanliness are essential elements of our facilities and something our customers value. That’s why we developed the Top Dog Facility Certification, which serves as a stamp of approval that our facilities provide an environment pet parents can trust and set the industry standard for a safe and clean dog daycare.

Our Top Dog facilities include:

  • Certified Canine Coaches, who are the team members that interact with pups during daycare
  • Proactive management, which ensures team members are trained in dog body language thanks to the curriculum created by our very own Canine Behaviorist
  • An extensive evaluation process, where we perform a Meet & Greet evaluation before any dog enters our facilities, which includes a nose-to-tail assessment, health history overview, vaccination checks, and more
  • Dog-safe cleaning products that are non-toxic and safe to be used around pups, helping us keep a clean and safe space

Remaining transparent about our teams’ certifications and the steps we take to create a safe environment allows our customers an inside look at what makes Dogtopia the perfect place for dogs to thrive.

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DOG PLAYROOM SET UP

Unlike traditional kennels that can keep pups in their crates for most of the day or playroom spaces with hiding spots that make it difficult to monitor dogs, Dogtopia playrooms have a clear and open layout. This design can reassure parents that their dog has ample space to run and play with other like-minded furry friends in a safe environment that’s easier to supervise and designed with their wants and needs in mind.

Additionally, our daycare page outlines how we’ve built our playrooms. Our facilities feature comfortable compressed rubber flooring, which is better for paws and joints, advanced HVAC systems that circulate fresh and clean air throughout our playrooms, floor-to-ceiling walls that keep germs contained in the event of dog illness and effectively separate our dog groups, and more.

By remaining transparent about our playrooms and providing this detail, we help pet parents understand where their dogs will spend the day and the benefits of a playroom that prioritizes doggie needs. Each Dogtopia franchise location has its own local website that contains specific information, along with details on other services, allowing our franchisees to provide potential or current customers further insight into our practices and what they can expect.

DASH ACTIVITY MONITOR

A more recent addition to Dogtopia is DASH—our playroom-approved activity monitor, powered by PitPat, that provides pet parents with valuable insights into their dog’s health and wellness.

Dogtopia is the only daycare with a playroom-approved activity monitor, allowing parents to gain a personalized view of their dog’s step count, calories burned, distance traveled, and more in and outside of our playrooms. This data provides transparency on the amount of activity pups receive during daycare, which helps showcase the positive impact daycare can have on dogs, such as improved activity level, step count, and more. The data also allows parents to be proactive in their care for their dogs, ensuring they are hitting exercise goals and eating and sleeping well. If a pattern emerges in the data that seems out of the ordinary, they can check with their veterinarian much sooner, before a true problem arises.

FRANCHISE MODEL

With more than 22 years in business and North America’s fastest-growing pet services franchise in the entire pet industry, we believe transparency is a crucial aspect of our franchise practices.

Pursuing a franchise is a significant commitment. It is important to remain clear and transparent in all aspects of the investment, from initial franchising fees to franchisee responsibilities. Our franchising website provides detailed information on financial requirements (e.g., initial investment, required liquid capital, net worth, etc.), the support and training we offer so franchisees know what to expect, insights into the pet industry to give prospective franchisees a greater understanding of in the sector, testimonials from current franchisees to hear about the experience, and more.

Some franchise systems choose not to share so much detailed information, which can significantly impact a prospective franchisee’s decision-making process.

Dogtopia is also a proud member of the International Franchise Association, which represents excellence in franchising education, events and advocacy. Our work in the association since 2005 aligns with our commitment to transparent franchising practices.

FRANCHISING WITH DOGTOPIA

If you are looking for a franchising opportunity that stands out in the booming pet industry, see why Dogtopia might be right for you. As well, check out our detailed FAQ page that offers insight into the pet industry, our brand, and your investment so you have a clear picture of what joining the Dogtopia family will look like.

Do you meet our franchise requirements and are ready to take the next step? Please fill out our online inquiry form.